LudwigType

The usage of an exclusive typeface in the design of a corporate or product brand is a powerful resource creating a strong and original identity.
We offer original and exclusive type design, custom-made lettering and logotypes, and customisation of our existing fonts.


A custom typeface for the Finnish watchmaker Sarpaneva. Read more ...


A custom font for a Swedish company which designs and manufactures beds, bed linen, accessories and terry towels.
The typeface is also used for its logotype. See some examples of the typeface in the Type in Use collection.


Custom font for Rizla, French rolling paper brand, based on its logo. Commissioned by Peter Schmidt Group, Hamburg.


Custom fonts for Gauloises. The sans serif is based on its logo. Commissioned by Peter Schmidt Group, Hamburg.


Custom font for a German building center, consisting of three versions: Text, Condensed and Outline.


Custom version of my typeface Brenta for Finland’s second largest newspaper, Maaseudun Tulevaisuus. Read more ...


For their seasonal campaign Mediamarkt Germany commissioned this custom font.


Logotype redesign. Commissioned by Interbrand Zintzmeyer & Lux.


Logotype redesign for Altana. Commissioned by Interbrand, Hamburg.


Brand redesign. Commissioned by Redpack, Hamburg.


Logotype redesign. Commissioned by Gruner+Jahr. Read more ...


Logotype redesign. Commissioned by Realgestalt, Berlin. Read more ...


Logotype redesign. Commissioned by joussenkarliczek. Read more ...